I don’t have a marketing degree and at the time of starting my business, only some of the best marketing books to read was the only way out for me and of Couse YouTube videos. After learning all the technique and the books that have helped me grow, I would like to share with you my top 5 marketing books to read in 2021.
1.Jab, Jab, Jab, Right Hook- Gary Vaynerchuck
If you haven’t already read this, then you are missing out on a ton of great ideas to grow and add values to your audiences. Gary Vaynerchuck writes a bestseller on how to connect with your customers and beat out all your competition. Gary is a social media expert and lays out social media strategies that work, including six rules for storytelling on social media platforms.
Why it’s a must-read: There are individuals out there who still believe social media is a waste of time or that it doesn’t produce results. Jab, Jab, Jab, Right Hook gives you actionable advice to run with regarding storytelling, content and social media.
One of my favourite books, from my favourite marketing guy. I really enjoy everything Gary Vaynerchuck writes and says. If you want to know why, read this book and check his social media, especially his YouTube channel.
2.The Mobile Native’s Guide To Marketing by Aurelie Guerrieri
These days almost half of all web traffic comes from mobile any digital marketing strategy needs to include a mobile marketing strategy. The Mobile Native’s Guide to Marketing studies at the mobile marketing revolution, with examples and inventive case studies. I’ve read this book after finishing my number one for the second time, and it all makes sense. Almost every company needs to give attention to this, especially in today’s digital era!
This book outlines a strategy for reaching mobile users and delivering the entertainment, engagement and instant gratification they crave. Finally, the book tells you how you can monetize mobile traffic, so you can make this strategy profitable
3.Hacking Growth by Morgan Brown and Sean Ellis
Sean Ellis wrote this amazing book with startup marketer Morgan Brown to share how the world’s biggest and most successful companies build growth teams, create new and must-have products, discover and test what works to drive growth and retain more customers.
This book reveals the secrets of growth hacking so you can create and implement your own growth strategy to improve business results. This book is a must-read for everyone with a little markting budget. Growth hacking was, when I started Juulr, for me one of the best ways to get traffic to my website spending much money on it.
4.The 22 Immutable Laws of Marketing-Al Ries, Jack Trout
That’s an absolute classic from 1993. Most of the laws remain unchanged to this day. I think I even heard some of Tim Ferriss’s guests recommend this one in his book.
This is one of my favourite books in the marketing genre because it covers up some unique and idiosyncratic ideas that actually work in the real world to set you and your business apart and strategies describe projected for growth in the business field.
5.ReWork by David Heinemeier Hansson and Jason Fried
Rework is a really helpful business book which explains to the reader a better, faster, easier way to be thriving in business. The book tells the reader why plans are truly harmful, why people don’t need outside investors and why a person is better at ignoring the competition.
The book tells the reader what you really need to be successful which is to stop talking and start taking action. This book shows the reader the right way. It teaches the reader how to be more creative, how to get exposure without wasting money and tons of other senseless thoughts that will motivate and provoke the reader.
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